Vitality. Fellowship. Healing. These are the qualities the arts spark, and they are what North Carolina needs to rebuild its economy and emerge resiliently from the pandemic. This is why the North Carolina Arts Council created Spark the Arts.
Spark the Arts is an awareness campaign designed to inspire public participation in the arts across North Carolina by highlighting the unique way the arts lift spirits, bring people together, and heal.
Our goal is to ignite the resurgence of North Carolina’s arts sector from the pandemic by connecting residents and visitors to arts experiences and arts stories across our state.
We are currently running two Spark the Arts social media series: A Day at the Museum, a limited-run series profiling North Carolina visual art museums that are open and ready for visitors, and Sparks Across NC, a semi-weekly roundup of notable and inspiring North Carolina arts news and stories that we will run for the next year.
There are three ways North Carolinians can participate in Spark the Arts now:
We will share updates about the campaign in our newsletter, on our social media feeds (Instagram, Facebook, and Twitter) and, here, at this web page. A Spark the Arts toolkit with talking points, program ads, digital ads and social media posts will be added to this page later this summer.